The third edition of Mobile Marketing Conference brought together marketers and specialists from all the fields of the mobile world including mobile operators, manufacturers, developers, start-ups and interactive agencies. This edition offered a great opportunity for the companies to learn how to communicate more efficiently with their customers, find the latest mobile tools for their marketing campaigns and better understand the best practices and effective case studies.

More than 200 participants attended the conference on May 13th at Howard Johnson Hotel. They had the chance to discover insights from successful local mobile marketing campaigns and understand why this became a powerful communication channel since the mobile web and mobile advertising’s growth.

 

• How can you use mobile marketing for an efficient communication and thus create a greater degree of loyalty from the consumers?
  
• How can you create efficient mobile content, essential in creating and managing a campaign?
  
• What mobile instruments can contribute to the success of a mobile campaign?
  
• How can you create interactive brand experiences – the key to a solid relationship between consumers and brands?
  
• How opened are consumers to SMS advertising?
  
• What new network functionality and service opportunities will come into play for 2010?
  
• What are the technologies and services that are impacting mobile today and in the future?

• Advertising and Agency Executives
  
• Brand Managers
  
• Marketing Professionals
  
• Media Buyers and Planners
  
• Publishers
  
• Software Developers
  
• Technology Leaders and Enablers
  
• Wireless Operators and Service Providers
  
• Market Research Firms
  
• Content Providers
  
• Integrators and Aggregators